成功的起点首先是要热爱自己的职业，永远保持No.1的自信
人类的情绪周期是我们需要面对的一个重要周期。科学研究结果表明，人类情绪周期平均有五周。也就是说，一个人的心情由高兴降到沮丧，再回到高兴，往往需要五周的时间，五个星期！你该如何调整自己的情绪？学会化解自己的负面情绪正是个人素质的体现。出众的个人素质来自艰难困苦的生活打磨，只要你能在困苦生活中有意识地训练自己的耐性、信心、热情……只要你能挺过这段黎明前的黑暗，那么你的个人素质就会得到全方位的升华。一个优秀的推销员不是天生的，而是通过后天的努力才得以成功的。所以，只要通过持之以恒的训练，你一定能够在现有基础上取得质的飞跃！
The human emotional cycle is one of the most important cycles we have to face. Scientific research shows that the average human emotional cycle lasts five weeks. That is to say, a person's mood from happy to depressed, and then back to happy, often need five weeks, five weeks! How do you adjust your mood? Learning to dissolve their negative emotions is the embodiment of personal quality. Outstanding personal qualities come from the hardships of life, as long as you can consciously train their own patience, confidence, enthusiasm in the hardships of life…… As long as you can survive this period of pre-dawn darkness, your personal qualities will be enhanced in every way. A good salesman is not born, but through the effort to become successful. So, as long as through persistent training, you will be able to make a qualitative leap on the existing basis!
有人对各行各业被公认为“成功者”的人进行调查后发现，他们有一个共同点，就是他们都非常热爱自己的工作。乔·吉拉德说过：“我早年成功的主要原因是我热爱销售工作。同在一起的其他推销员比我更有才能，但是我的销售额却比他们多，是因为我拜访的客户比他们多。”
When people from all walks of life were surveyed, they found that one thing they had in common was that they all loved what they were doing. Joe Girard said, "The main reason for my early success was that I loved working in sales. The other salesmen I was with were more talented than I was, but I sold more than they did because I called on more customers."
成功的起点首先是要热爱自己的职业。快乐是一种感觉，当你感到工作有意义、有价值时，工作起来便会很愉快。而工作时心情舒畅，这快乐的情绪就会感染客户，这样，销售业绩自然就会好起来。反之，你若觉得工作没意思、没价值，那么工作时一定很不愉快，这种低沉情绪同样也会传染给客户，当然业绩不可能理想。其实推销工作是很有意思的，你的努力会日复一日、月复一月地呈现出成果，它是展现能力的最佳舞台。不仅如此，在接触各式各样客户的过程中，你还可以一边工作，一边学习各种知识。当你精通推销的奥秘，成为一名成功而老练的推销员后，不管将来你转向什么职业，你都能够成功。热爱工作，是每个人都需要学习的课题。
The starting point of success is first of all to love their career. Happiness is a feeling, when you feel the work has meaning and value, work will be happy. When working in a happy mood, the happy mood will infect customers, so that the sales performance will naturally get better. If, on the other hand, your work is boring and worthless, then it will be unpleasant, and this will be transmitted to your clients. Of course, your performance will not be ideal. In fact, sales work is very interesting, your efforts will show results day after day, month after month, it is the best stage to show your ability. Not only that, but you can learn all kinds of things while working with all kinds of clients. When you master the secrets of selling and become a successful and sophisticated salesman, you will be able to succeed no matter what career you turn to in the future. Love of work is a subject that everyone needs to learn.
你越有自信，你就越有热情；你越有热情，也就会越有自信。作为一名推销员，就要坚信：我能提供给客户有意义的贡献，我从事的是一种崇高的帮助他人的行业；我的客户可能正焦头烂额，而我提供的产品恰恰是我的客户所需要的；推销产品不是我的主要目的，重要的是我向客户提供了快捷优质的服务。关于贵人，既能改变你命运的人，能给你带来成功，能改变你的人际关系的人，结合我们的工作，可以理解为：让你有成就感，对你的工作给予肯定，愿意接受并维持与你客户关系的人，都可以算为贵人。那我们每天接触那么多的客户，究竟谁是我们的贵人呢？答案是“每一位客户都是贵人”。所以你毫无选择，必须把每一位客户都当做生命中的贵人，认真对待，热诚服务。客户的拒绝都是对我们的考验。推销员的每一次成功都是建立在多次失败和拒绝之上的。在拒绝面前，推销员要有从容不迫的气度和遭遇拒绝后的执著，不再因遭到拒绝而灰心丧气，放弃推销。杰克里布斯曾这样说：“任何理论在被他人认同之前，都必须做好心理准备，那就是一定会被拒绝20次，如果你想成功，就必须努力去寻找第21个会认同你的识货者。”所以，推销员应该把每一次拒绝看成是自己的路标，一路上数着被拒绝的次数，次数越多，心里就越兴奋，告诉自己，达到20次拒绝时就会有一个认同者了。被拒绝是一种过程，一种积累，一次学习的机会。只要你具有坚持不懈、永不放弃的心态，就会有被客户接纳的那一天。
The more confident you are, the more enthusiastic you will be; The more enthusiastic you are, the more confident you will be. As a salesman, I must believe that I can make a meaningful contribution to customers and that I am in a noble profession of helping others. My customers may be struggling, but I'm offering them exactly what they need. Selling products is not my main purpose. What matters is that I provide fast and quality service to my customers. Someone who can change your life, bring you success and change your relationships. Combined with our work, it can be interpreted as: someone who gives you a sense of accomplishment, gives you recognition for your work, and is willing to accept and maintain the relationship with your clients. Then we contact so many customers every day, who on earth is our VIP? The answer is "every customer is a VIP". So you have no choice, you have to treat every customer as a VIP in life, seriously, warm service. The customer's rejection is a test for us. Every success of a salesman is based on many failures and rejections. In the face of rejection, the salesman should take his time and perseverance after being rejected, no longer disheartened because of being rejected and give up selling. Jack Ribs once said, "Before any theory can be accepted by others, you must be prepared to be rejected 20 times. If you want to succeed, you must try to find the 21st person who will agree with you." Therefore, the salesman should regard each refusal as their own signpost, along the way to count the number of rejected, the more the number of times, the more excited in the heart, tell yourself, reach 20 rejected when there will be an identity. Rejection is a process, an accumulation, a learning opportunity. As long as you have a persistent, never give up mentality, there will be a day to be accepted by customers.
自信是推销成功的第一秘诀。相信自己就能够取得成功，这是推销员取得成功的绝对条件。事实上，高度自信往往就是事情成功的开始，有了这种高度自信，才会“多想出智慧”创造出奇迹来。推销是易遭客户拒绝的工作。面对客户的拒绝，推销员只有抱着“不定什么时候，一定会成功”的坚定信念——即使客户冷眼相对，表示厌烦，也信心不减，坚持不懈地拜访客户，才能“精诚所至，金石为开”，最终取得成功。推销是向客户提供利益的工作。推销员必须坚信自己产品能够给客户带来利益，坚信自己的推销是服务客户，你就会说服客户。
Self-confidence is the first secret of successful marketing. Believe in yourself to be able to succeed, this is the absolute condition of the salesman to succeed. In fact, a high level of confidence is often the beginning of success, with this high level of confidence, will "think of more wisdom" to create miracles. Sales promotion is easy to be rejected by customers. In the face of the customer's refusal, the salesman only holds the firm belief that "it is certain to succeed when it is not certain" -- even if the customer coldly looks at the customer and expresses his boredom, he will not lose his confidence and visit the customer unremittingly. Only in this way, can he succeed in the end. Selling is the job of providing benefits to customers. Salesmen must believe that their products can bring benefits to customers, believe that their marketing is to serve customers, you will persuade customers.
推销员如何一点一滴地积累而树立自己的销售信心？
- 推销员从醒来开始，就要快快乐乐的。不要懒床，要果敢、快速地起来，起床时间6：30分适当。用适度的运动来激发身体的活力。准备、充实与客户见面时谈话话题。整理仪容、服装，再检点一下推销员必备的用品。精神十足地往外走。The salesman will be happy from the moment he wakes up. Don't be lazy in bed, get up quickly and boldly, and get up at 6:30 a.m. Use moderate exercise to energize your body. Prepare and enrich the topics of conversation when meeting with clients. Tidy up the appearance, clothes, and then check the salesman's necessary supplies. Go out with a lot of energy.
- 上班途中，遇到认识的人亲切地打招呼，这也是自我训练的重要工作。偶尔改变一下上班的路途，会碰到意想不到的好机会。It is also an important part of self-training to say hello to people you meet on your way to work. Changing your commute once in a while will bring you unexpected opportunities.
- 到公司的第一件事，是向公司同事、下属打招呼。最好在上班前20分钟到达，以便做工作准备。The first thing to the company is to greet colleagues and subordinates. It is best to arrive 20 minutes before the start of work to prepare for work.
- 先与预定的访问对象电话联络好。好的推销员要比其他人提早出公司大门行动。Contact the intended audience by phone first. A good salesman gets out the door before everyone else.